This Cookie Policy describes the use of cookies and similar technologies on meriala.com, operated by MARTIAL S.R.L.S. It supplements the privacy information and explains which tools are used, for what purposes, and how you can manage your preferences.
1. Data Controller
MARTIAL S.R.L.S.
Via Alfredo Baccarini, 2
76121 Barletta (BT), Italy
VAT number: IT08353710729
Email: info@meriala.com
2. What cookies and similar technologies are
Cookies are small files that a browser may store on a device. Technologies such as localStorage also allow a website to retain certain information locally. MERIALA uses localStorage to remember the choice made in the consent banner; that storage is not used for advertising or profiling.
3. Strictly necessary technologies
The consent system stores the consent version, choice and timestamp locally under the technical key meriala_cookie_consent. The preference is valid for 180 days. Its purpose is to avoid showing the banner on every visit and to respect your choice. This technology is required for the technical management of preferences, does not track activity across websites, and cannot be disabled in the panel.
4. Analytics cookies — Google Analytics 4
With explicit analytics consent, MERIALA uses Google Analytics 4, provided by Google LLC, with measurement ID G-K2TCQXEPXR. The service helps us understand, in statistical form, pages visited and interactions with content, using online identifiers and information to produce aggregated statistics.
The gtag.js library is not loaded before consent. If analytics is rejected or the dialog is closed with X, Analytics remains disabled. The site does not currently enable advertising cookies or advertising-profiling features. Google Analytics 4 may normally create first-party cookies such as _ga and _ga_<identifier>; their actual duration depends on configuration and browser limitations.
5. Google Consent Mode v2
Before a choice is made, MERIALA sets analytics_storage, ad_storage, ad_user_data and ad_personalization to denied. Accepting analytics grants only analytics_storage; advertising states remain denied because the site does not use Google Ads. Consent Mode works together with the banner and does not replace your choice.
6. How consent is requested
The banner offers “Accept all”, “Reject” and “Customize”. The analytics checkbox is not preselected. The X is equivalent to rejecting analytics and retaining only necessary technologies. Site content remains accessible if analytics is rejected.
7. How to change or withdraw consent
You can reopen the panel at any time. If analytics is disabled, the site updates consent to denied and attempts to remove Analytics cookies accessible from the domain. Withdrawal applies to future activity and cannot delete data already transmitted. You can also delete cookies and local data in your browser settings.
8. Browser controls
Your browser settings allow you to view or delete cookies and local data. Availability and exact steps depend on the browser you use.
9. Processing by Google and international transfers
Google acts as the Analytics service provider under its own terms and documentation. Use of the service may involve Google’s processing of online identifiers and technical information. Please consult the official links below; this page does not make specific statements about international transfers or applicable safeguards.
10. Changes to this Cookie Policy
This policy may be updated for legal or technical changes; its update date will be shown on this page. If the use of technologies changes materially, the consent version will also be updated so that the banner is shown again.
11. Contact details
For questions about this Cookie Policy: info@meriala.com.